Authentic Brand
Guidance on creating an authentic brand — strategy, tools, and inspiration for building a brand that reflects your values, story, and unique voice.
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Be Authentic. In Life. In Business. In Branding.
In this column, I dive into: 1. The freedom that comes when you step into your authenticity 2. What happens when brands aren’t authentic and mislead consumers? Read more.
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Letting Go of Ettinordic to Become More Me
In this column, Essi Koski-Lammi shares her decision to let go of the Ettinordic brand name, embrace her own identity, and step into greater visibility. Read more.
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The Healing Home Healed A Part Of Me
Today, I'm talking about my journey of becoming visible with the Healing Home concept and how the Healing Home healed something within me.
